So, what the heck is SoSo Cycles all about?

Welcome to the online home of SoSo Cycles. Got questions or need help? Call us at (877) 866-4753—we’re here to assist you. Back in 2008, a young fella took an opportunity to run a BMW Motorcycle dealership in San Francisco, CA. He didn’t know what he was doing. 2008, 2009 and 2010 kinda sucked. But the dream of running a proper motorcycle shop endured.

By 2012, we’d started to find our groove in SF and we got our first taste of a custom motorcycle build through a partnership with Wunderlich America. In 2015, we mocked up and put together a custom BMW R nineT we affectionately referred to as the HPT. This bike proved incredibly popular and became the basis of several other one-off nineT’s we’ve completed since then.

While putting the finishing touches on the HPT, we also took on a second BMW Motorcycle location, about 25 miles east of San Francisco in Walnut Creek, CA. This shop was small but immensely promising. We busted our butt for a couple of years in Walnut Creek before finding a bigger home in Concord, CA. By early 2018, the relocation was complete and the facility was feeling like a big upgrade but then the toilets stopped working. That’s a long story you probably don’t care about, So we move on!

Fall of 2019, we took over South Sound Motorcycles, a BMW and Ducati motorcycle dealer in Tacoma, WA and things were really starting to look up. Then COVID… As we hunkered down, masked up and wondered why everything sucked; a deep desire to flip the harsh reality of 2020 on its head set in. So we made up SoSo Cycles.

As all of the COVID craziness died down, our Tacoma location added Triumph motorcycles and was officially the biggest dealer of premium European motorcycles in the Pacific Northwest by late 2022. Oof… That sounds a bit boastful. Sorry about that but it is a big shop with many motorbikes in it so, ya’ know, we want you all to know that the trip to Tacoma is worth it.

Anyways, in our book motorcycles are supposed to be fun. So we get excited seeing new bikes and the people that make these rides extensions of their personalities and identities. Our focus is to help folks enjoy life on two-wheels to the fullest. We’re not the fastest, we’re not the baddest or the fanciest. And we like it like that.

If you are looking for a motorcycle shop with good vibes, no attitude and a maybe just a bit of silly, we invite you to come visit us at any of our locations. We are SoSo Cycles and we suck less!